Fifty years ago, textile mogul Allen Gant Sr. To mark this momentous anniversary, Smithsonian tells the story of their invention and place in fashion history. The heyday of panthose were the s and s but apparently sales have declined since the s "casualization" of the workplace. From Smithsonian:. The year was and if you were a woman, a night on the town meant either squeezing into a girdle or slipping on a garter belt. Formal dress dictated that females wear such intimate, and often uncomfortable, articles of clothing.
The history of pantyhose, as for stockings, is tied to that of changes in styles of women's hemlines. Before the s, it was generally. The story of pantyhose runs in the Gant family. Since the late Allen Gant Sr. introduced the first pair in , his descendents have watched the.
Gant was inspired to invent the garment by his pregnant wife, Ethel.
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It was , and the recently-appointed president of Hanes Hosiery Mill Co. While a woman might shop for food multiple times a week, she would likely only head to a department store once every month or two. Rather than wait, she would purchase undergarments when it was most convenient.